Quick Facts On Filing Taxes For Bloggers, Content Creators & Influencers
Businesses of every size in every field use influencers (someone with the ability to persuade potential buyers because of their status, knowledge, etc.) to market their products and services. There are many ways influencers use social media for profit. You can make money from sponsored social media posts, digital products (e.g. downloadable workout programs, meal plans, etc.), podcasting, affiliate marketing, etc.
Read MoreSecrets To Email Marketing For Building & Perfecting Your List
Establishing a solid email marketing list (most commonly known as subscribers) is a cornerstone of expanding your brand and communicating with the audiace you have worked so hard to build. The million dolla questions is — But, Pam. How do I do that? How do I get subscribers? How often should I be sending emails? Why do people unsubscribe?
Totally get it.
So lets us dig deep into some strategies you want to keep in mind when building, nurturing and maximizing your email marketing list. Friends, this is GOLD.
Read MoreGiveaways, Gifting & Everything You Need To Know
Here we go again, another day— another Social Ninja Resource comin’ atcha! This time we are covering all things marketing techniques— more specifically 𝐆𝐢𝐯𝐞𝐚𝐰𝐚𝐲𝐬, 𝐭𝐢𝐩𝐬, 𝐭𝐫𝐢𝐜𝐤𝐬 & 𝐦𝐲 𝐩𝐞𝐫𝐬𝐨𝐧𝐚𝐥 𝐨𝐩𝐢𝐧𝐢𝐨𝐧 𝐨𝐧 𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦 𝐋𝐨𝐨𝐩𝐬. If this is your first rodeo here at High Heels Social Consulting, I highly recommend checking out all the free resources available to you and your business as well our Growth & Engagement Ebook available now on sale!
Let’s hop right into it, why don’t we. I want to start first with some frequently asked questions about Giveaways, how they are run, how they work and the different pros and cons. I totally understand why we all want to increase our own visibility and reach on the platform -- but with such immense competition, it can be a difficult task to accomplish. Studying and learning new ways to grow will ultimately be your biggest leg up in the industry.…
Read MoreKICKSTART YOUR PINTEREST WITH THE GAME CHANGING STRATEGY
Pinterest. A blogger’s holy grail. Let’s talk about WHY Pinterest is so important. There are over 250 million monthly Pinterest users—that’s a lot of potential traffic to your blog, and that’s exposure you do not want to miss out on. If you’re anything like me, you check Pinterest before even Google and others are doing the same. The lifespan of a Pin is much longer than any other platform as well. Meaning, the length of time your pin can stay in top circulation is much longer than, for example, landing on the Instagram explorer page.
Read MoreMother's Day Blog Post Ideas That Don't Include Gift Guides
Every year during the holiday seasons we wrack our brains for how we can bring better, more creative content for our followers. And then—we run out of those ideas and go for the basic. Gift Guides.
Don’t get me wrong. The best and shiniest in gifts for mom or grandmother is fun, but how abut we think outside the box this year.
Read More11 Point Checklist To Drive Your Blog Traffic
I think if I put together the hours and hours I’ve spent over my lifetime writing blog posts, I could walk to the sun and back. Girl, I hear you. It’s A LOT of work and when you’re pouring your heart and soul into your writing, photographs and resources— you want your work SEEN!
Read More300+ Hashtags & Battling the Hashtags FAQs
If you’re reading this— chances are, you’re looking to hit the reset button on some VII (very important info)—hashtags. Session after session, my coaching clients want to know what the “secret” is to battling the hashtag bear we all vigorously avoid. And—as you may have guessed, session after session, I tell my clients there is NO one secret. (Funny enough, no one really ever believes me).
However, there are tools and techniques you can use to help guide you along the way.
Read more…
Read MoreBrand Partnerships— 8 Important Things You Need To Know to Get Started
So here we are—the holly grail. If you’ve been with me for a while, then you know we’ve beat a dead horse on topics like
Pitching Brands
The Perfect IG Bio
Why you need a Media Kit and What they are
How to create your own gift guides
How to write captions
And so much more! I am here to continue dishing all the info that will help you level up. For Free! Let’s dive right in!
Read MoreFREE IG Audit Checklist & Preventing Content Burnout
You’ve been there. I know you have— because I have too. The panic sets and you start “trigger posting”. Posting old content or random captions “just for the sake of it”, or feeling deflated by the pressures of coming up with new content enough to trick yourself into thinking “a couple weeks off won’t hurt.” I know, girl. We’ve all been there.
You wear all the different hats in your business. Mom, wife, meal planner, laundry folder, Photogropher, content creator, social manager, student, brand negotiator— you do it all. All before bed time. At the beginning of every month you promise yourself “you’ll be better about posting more consistently” and the next thing you know—its 2020.
Read MoreCaptivating Caption --The New Generation of Engagement
Ever wonder why figuring out what to write about can be so tricky sometimes. We learn the importance of posting 5-6 times a week in Social Marketing 101— but how do you possibly come up with that much content? Lucky for you, I created a list of the best ways to help with your caption-writing funk and hopefully spark some motivation and ideas to keep you going and keep you accountable. What’s the secret?
Simplicity is Queen.
Read MoreGuide to Beauty and Skin {Holiday 2019}
Mom, dad, sister, bestie, brother, cousin, friend—whoever needs a new facelift for their make up bag deserves only the best! I put together some of my very own tried and true skin care and beauty products that range in adorability and style but great for any beauty enthusiast. Enjoy!
Read MoreYour Killer Instagram Bio
One of the most frequently asked questions I get during private coaching calls is what should go into a pleasing and effective Instagram bio—and essentially, why it’s even important. Your bio is one of the very first things someone looks at when they visit your profile. It’s your identity. Your first impression— and it needs to be more than just good.
So, what is a good Instagram bio?
Read MoreHoliday Gift Guide 2019 Toddler Edition
Holy guacamole, pepperonis— how is it already mid November? If you are anything like me, you have zero presents purchased and ya know—you probably wont until December 23rd. That’s just who I am as a person. Love me anyway.
Lucky for you— there is still plenty of time to get the gifts wrapped and out of the way so you have more time to spend with the little gremlins. I’ve rounded up some of my favorite gifts that I think are perfect for any toddler in your life and all under $100! Bonus points for me because everything is available for easy click purchase on good ‘ol trust Amazon! You can check things off your list and fulfill your addiction all in one swoop. Just tap the picture to open you Amazon app!
Read MoreA Guide To The Guide— Creating a Holiday Gift Guide That Will Actually Make You Money
It’s that time! Actually, it’s probably a little past that time. You’re brainstorming the best ideas for content and collaborations as the busiest season of the year comes around— and I’m here to help!
If you’re like most of us, easy online shopping is a must for knocking out everyone on your list, making it affordable and making it fast. And if that’s what you’re looking for, you can bet it’s also what you’re audience is looking for. Considering online shopping increases anywhere between 10 to 15% every year, tapping into this world is well worth it!
Read MoreCuring The Brain Block-- 101 Blog Ideas For Motherhood + Lifestyle Niche
Girl, if you are anything like me— Sunday nights mean planning, wine and well— brain blocks. Name something more frustrating than sitting down with you computer, a cup of fresh (or re-heated) coffee and a completely blank stare into your screen. Then what happens? “Oh, I’ll getcha next week, world!” — You slam your computer closed and temptly decide you’ll just stick to Instagram for the rest of your life! Name something more relatable— don’t worry, I’ll wait.
I’ve got the cure for you, girl. I wracked my brain and came up with 101 Blog Ideas for the motherhood and Lifestyle niche that include some of my personal topics, ideas from my fav bloggers and just perfect randomness I can assure your readers will love!
Read MoreWhat Does "Lifestyle" Even Mean? | Learning To Narrow Down Your Niche
Now—you might not admit it, heck, you might even say it’s something else. However, we all know growth is what gets us collaborations, sales and movement (for an account being used for business and/or influence). An audience that’s willing to watch, listen and react is #Goals.
What happens when we aren’t even really sure what we want to post about, or who we want our “ideal audience” to be?
Narrowing down you audience or your “niche” can be a lot more simple and to the point than you may think. I always have the same follow up question when someone asks me what their niche should be.
Read MorePitch Perfect | Curating Collaborations
You must be ready to learn, aren’t you? So glad you are here!
I asked my group of Mamas the other day over on Mamas of Instagram— a community built & dedicated to growth and relationship building for motherhood and lifestyle bloggers— what they wanted to learn about, and the most popular answer was hands down how to curate the perfect pitch and media kit.
What better way to jump start your blogging/ micro-blogging career than diving deep into how the heck you get all those free products and payment for collaborating with companies.
I’ve created an incredibly easy skeleton for creating your very own pitch that tailors to exactly who YOU are as a blogger and the companies you are hoping to represent. In 8 months, I’ve worked with over 20 different companies— both paid and gifted and found a groove that’s worked seamlessly. Not all pitches are created equal— Some of it might surprise you, some of it might even be the compete opposite of what you’ve been taught or been doing— but if you’re tired of spinning your wheels—give it a shot!
Let’s dive right in!
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